Rosemarie’s Pantry
Rosemarie’s Pantry is an artisan bakery and online cake subscription business, based on the beautiful Isle of Harris.
Rosemarie came to me at the very start of her venture, and together we worked on the brand style, deciding on the look and feel of her new business idea. Through the use of mood boards, colour palettes, and product visuals - we planned the look and feel of the business - everything from new logos, repeating patterns and packaging designs. Rosemarie was then given a brand handbook which included details on how to carry her new branding over to websites, socials and for signage etc - so Rosemarie could get to work on bringing her gorgeous new bakery to reality.
Below are a few examples of mood boards and initial concept visuals taken from the early brand book - to show a little bit of the process involved in designing a brand from scratch. Below this are a few examples of how the branding was used…
Mood Board & Colour Palette - initial concept visualisation
Main logos - initial concept visualisation
Logo in use - initial concept visualisation
Website ideas - initial concept visualisation
Social media - initial concept visualisation
Icons & Frames - initial concept visualisation
Main Logo - final
Tissue paper | Photo credit: Rosemarie’s Pantry
Packaging- belly band & postcards | Photo credit: Rosemarie’s Pantry
Stickers / patterned tissue paper / postcards | Photo credit: Rosemarie’s Pantry
Patterned tissue paper | Photo credit: Rosemarie’s Pantry
Packaging: Belly band | Photo credit: Rosemarie’s Pantry